EVENT – Standup for the Cure

On May 5, 2012, a unique, first-time event will launch in Newport Beach, California bringing together the worlds of Stand Up Paddle and the fight against breast cancer. Standup for the Cure is the brainchild of Judie Vivian, a breast cancer survivor and advocate for the Orange County Affiliate of Susan G. Komen for the Cure®. “In 2010, mammography saved my life. I want women locally to have the same access to breast health care that I did. Through fundraising events like Standup for the Cure, we can make that happen for local women. Imagine a fleet of paddlers on standup paddleboards wearing pink in support of breast cancer awareness,” exclaims Judie Vivian.

Standup for the Cure will include: “how-to-clinics” taught by professional and champion paddlers; paddleboard yoga demonstrations; kid’s fun races; team relay races; live music; delicious food; silent auction; and, a special screening of new Gidget movie.

Our sponsors include: Presenting Sponsor, Riviera Paddlesurf; supporting sponsors, Maui Jim; Kona Brewing Company; Ruth’s Chris Steak House; and, Victory KoreDry.

“It’s going to be a celebration of our lifestyle. This is an opportunity for families, friends and survivors to raise money and ultimately save lives by doing something they love. This is a great opportunity to learn how to paddle a Standup Paddleboard and meet the pros that are leading this new revolution,” commented event director Dan Van Dyck, whose mother is a 38-year breast cancer survivor.

Standup for the Cure will take place on May 5, 2012, at the Newport Dunes in Newport Beach, California. The venue is visible from Pacific Coast Highway and the paddling course will wind its way through the scenic harbor. “We chose Newport Dunes as the inaugural site of Standup for the Cure for the visual “pink” impact we can make. Nothing draws your attention like hundreds of paddlers wearing pink,” says, Mike Muir, (insert title) Riviera Paddlesurf, presenting sponsor for the event. Mike inked his sponsorship because of a personal experience with breast cancer.

All are welcome to participate in the day’s events. Organizers have assembled an incredible expo featuring, booths that represent the standup paddle active lifestyle – from board manufacturers, clothiers, standup paddles to healthy nutrition and exercise tips.

Whether you’re a novice or an expert, there will be something for you. From Maui Jim’s we will present Zane Schweitzer who will lead our team of instructors. Riviera Paddlesurf will be joined by the likes of Rogue SUP, Yolo Board and SUP Love who will supply loaner boards and demos for new paddlers. Lunch, which is included with the entry fee, will be provided by Ruth’s Chris Steak House; also included with your entry fee is a custom Pink Permawik Jersey from Victory KoreDry. Happy hour with live music will be presented by Kona Brewing Company to wrap up the day.

You can support our cause by signing up as a team or individual through our Active Giving Portal on the web site.

Sign up for the Stand Up For The Cure event here

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